The Demographic component includes basic demographic questions that will be asked of each participant.

Demographic questions 🙋

The demographic questions we ask every participant are:

1. Age: "What year were you born?" [open text field]

2. Gender: "Are you...." Male, Female, Non-binary, Prefer not to say [dropdown menu]

3. Location: "Where do you live on a permanent basis?" [dropdown menu]

Reporting

Your participant demographic data will appear in your insights report within the demographics section, as shown in the image below.